Where: Club 101 ,   Park Avenue – 40th & 41st Streets, New York – Reception 5:30 PM… Dinner & Program follow

LinkedIn, Facebook, Naymz, Plaxo, MySpace, and on & on. You’ve seen them, heard about them, even [...]]]> Embracing the Social & Mobile Media World Using Technologyto Build Your Business - Our Speaker – Scott Fenwick, Fenwick  Consulting & Training

Where: Club 101 ,   Park Avenue – 40th & 41st Streets, New York – Reception 5:30 PM… Dinner & Program follow

LinkedIn, Facebook, Naymz, Plaxo, MySpace, and on & on. You’ve seen them, heard about them, even used some of them.  Are they time savers, time wasters, or most important, are they a means of building your business?  Discover what this new media does and how you can use it to aid your sales. Learn how to warm up prospects and engage your clients to create opportunities and build relationships.  Join us on the 21st and you’ll get your quesions answered and tips on how to make social media work for you.

Our speaker, Scott Fenwick consults and trains sales organizations and professionals in customized techniques that work.  His clients cross many verticals and markets including Direct and Interactive Marketing while working with firms ranging in size from three employees to thousands.  In addition to his own business, he is also senior sales curriculum trainer for an internationally known training organization.

Members & their guests – $65.00 … Prospective members are also welcome.  To register just click on PayPal here, or Email Jim Prendergast at jwpgroup@rcn.com or call 212-217-6824.  All major cards accepted.

An open forum with demonstrations of equipment for the Digital Printing Future.

When: Thursday, March 11, 2010: 5:30pm Where: Konica Minolta, 534 Broadhollow Road Melville, NY

Here’s your Opportunity to be part of the demos, the comparisons and the expansion into other areas our member panel is involved with [...]]]> Digital Printing . . . New Again!

An open forum with demonstrations of equipment for the Digital Printing Future.

When: Thursday, March 11, 2010: 5:30pm
Where: Konica Minolta, 534 Broadhollow Road Melville, NY

Here’s your Opportunity to be part of the demos, the comparisons and the expansion into other areas our member panel is involved with every day. You’ll hear them discuss types of programs now being used, the software being used and the new ones now available, cost effectiveness on short or volume runs and comparisons with other manufacturers.

Our panelists are:

Steve Muraco, President – MVS Mailers of Bohemia NY
Michael Kellogg, President – Century Direct, Long Island City NY
Richard Ostrowski, Sr. Director of Production Print – Eastern Region, Konica Minolta, Melville NY

Networking starts with cocktails at 5:30 with a walk-through of digital printing equipment, followed by a buffet dinner and the program.

Register with Jim Prendergast online by clicking on the paypal logo in the upper right corner of this webpage, or by email to jwpgroup@rcn.com, or by telephone or fax at 212-217-6824.

The cost for this event is $50. Hurry – space limited – we are limited to 45 people.

Thursday, February 4, 2010, 5;30 PM at Club 101, 101 Park Avenue, NY at 40th St

Where:    Club 101 – Park Avenue at 39th Street, NYC

The advent of the internet gave marketers a new galaxy of media and selling opportunities.   Direct mail has [...]]]> An Open Forum on the Opportunities for Direct Mail with E & Social Media

Thursday, February 4, 2010, 5;30 PM at Club 101, 101 Park Avenue, NY at 40^th St

Where:    Club 101 – Park Avenue at 39th Street, NYC

The advent of the internet gave marketers a new galaxy of media and selling opportunities.   Direct mail has suffered from this and other reasons, but in recent months, the Industry has shown a major slowing of the decrease, and with smart strategies and innovative tactics, come up with the integration of Direct Mail with other media to improve and increase ROI.

Come and hear presenters who will give examples of how mail can work with the Web, E-Mail, Search Engine Marketing, and other social media.   You’ll find out how mail can be integrated with other media to maximize the acquisition and retention goals.  And, re-establish the “relationship marketing” concept that worked so well for decades.

Our moderator is…

Peter Milburn, Re:Direct NY, before founding RE:DIRECT, Peter was a NYC-based freelance copywriter. Peter began his creative career at Time Inc.’s Consumer Marketing Division in 1994, spending six years involved in acquisition and retention direct mail creative for its stable of mass-market consumer magazines. He currently serves on the board of the Direct Marketing Club of New York.

Our presenters are…

Peter Malamas, E-Way Direct, a company that shows you how you can profit from Email promotion. Peter Malamas works for eWayDirect, a provider of emarketing tools and services that specializes in partnering with marketing agency, direct mailing, printing, and fulfillment companies.

Mark Kolier, President, CGSM, a Direct Marketing agency working in all media. Mark founded Canterbury Graphics in 1996 as a print management company. Today as president of CGSM Mark is responsible for overseeing the strategic evolution of the company from a traditional print production agency into a full-service marketing organization that offers strategic consulting, creative services, and pURL’s, website and microsite development, email marketing and a variety of ecommerce applications primarily to the direct marketing community. CGSM takes a media neutral approach to its client’s business needs.

Networking  starts with cocktails at 5:30, followed by dinner and the program.  The 101 Club is very near all public and commuter transportation and not far from the tunnels’ entrances. 

Register with Jim Prendergast on line at MFSANY.org via PayPal,or by Email to jwpgroup@rcn.com, or by tele or fax at 212-217-6824.  It’s $65.00.